The Oprah Effect is when a famous person recommends your book out of the blue. Reason #3: Audiobooks Protect You From the Oprah Effect. If you have an audiobook, not only will you make money selling the audio versions, you’ll make additional money through the recommendations of book mavens who listened to the audio version. Another word for “maven” is “nerd.”Ī book maven is the kind of person who reads 50+ books a year and has hundreds of books on their GoodReads bookshelf.Īudiobook mavens are able to read so much because they listen to books while driving, working out, or cooking. Chances are you know a car maven who is the first person you talk to when you need to buy a new car. Is your book getting a piece of that action? Reason #2: Book Mavens Listen to Audiobooks.Ī maven is somebody who is a connoisseur of information. When people have a question, they often go to the maven in their life. I predict that when the APA releases their next set of numbers, the industry will have broken 1 billion dollars in revenue. Since then, audiobook sales growth has exploded due to the ability to download audiobooks from sites like, iTunes and. The Audio Publishers Association estimated in December 2004 that the size of the audiobook market was $800 million. Reason #1: The Size of the Audiobook Industry is Nearly a Billion-Dollar Industry.
This is a huge marketing mistake for the following reasons. Subscribe: Apple Podcasts | Google Podcasts | Spotify | Amazon Music | Stitcher | Podcast Index | TuneIn | RSS | More
Podcast: Play in new window | Download | Embed
0 kommentar(er)
